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This is not your parents Foursquare. Remember the days playing this in school? Foursquare means business now! Nor is this another rendition of Kick-The-Can! This, ladies and gentlemen, is one of my favorite SoLoMo (Social Local Mobile) apps out there, and as a business it should be on...
Google says their goal with image search is to display the most relevant results to users, and that statement is no different than their goal for web search. Along with optimizing your images, you can increase the chance of having your product images indexed by creating an image sitem...
Blog posts ironically are a great way to promote other blog posts. Linking to older blog posts in your newer blog posts will give your posts a new life, plus it’s great for SEO. As a rule of thumb all internal blog posts your write should link to at least one other blog post. If you’r...
Every once in a while, you come across a piece of information that revolutionizes the way you perform. I had that epiphany the other day in Google Analytics as I was experimenting with custom dashboards, and I want to share these downloads with you. Hopefully you can glean some inform...
Back when we were blazing through the Internet over a phone line, it may have actually been helpful to include the phrase “click here” in our anchor text to help people understand they could actually click on the text and be directed to another page. However, that time has long since ...
Browser extensions can make your life a whole lot easier. They’re a great way to personalize your browsing experience and make your digital marketing efforts more effective. With so many extensions available, I wanted to share five for Chrome that I use on a daily basis to increase my...
Creating and Optimizing a Google+ Page For Your Business [eBook] A practical guide to using Google+ to build your author authority and help your content rank higher in Google. Reach new consumers and expand your company’s influence through creating, optimizing, and nurturing a Google+...
Repurposing is the process of taking content and expanding its reach by modifying it to fit in as many targeted mediums as possible. No, I am not talking about article spinning. I am talking about taking a great piece of content and extending its reach by sharing it in other formats. ...