06 Jan '14, 1pm

Quick Case Study: Rich Ads in Bing and Yahoo! Search Are the Real Deal by @PPCJoeC

Simply put, RAIS ensure confidence to valued customers and get your brand identity in front of more viewers, which seems to directly correlate with an increase in clicks. This has important value in the retail industry (especially during this busy holiday season). While viewers may not buy immediately, the impression could have an impact and allow the viewer to return to your brand specifically to purchase. People want to know they are buying from an authentic source, logos and branding reaffirm this assurance.

Full article: http://www.searchenginejournal.com/quick-case-study-rich-...

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Quick Case Study: Google’s Mobile Ad Update Effect on AdWords by @PPCJoeC: In

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Microsoft

Microsoft

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