30 Apr '17, 1pm

Three reasons for companies to consider using .brand TLDs

Three reasons for companies to consider using .brand TLDs

Matt Dorville of Major League Baseball finds that the use of .brand domains is useful in building campaigns. Because the .brand URLs are easy to remember, consumers find it less complicated to find the content they are being driven to by campaigns. They also work well in a social spaces such as Twitter or blogging because of their ease and simplicity to share.

Full article: https://searchenginewatch.com/2017/03/09/three-reasons-fo...

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