31 Oct '16, 11am

via @pageonepower,

Thanks for calling me a mentor Jon. I consider that an honor. It hasn’t been easy sticking to the slow, methodical, process I use. I’ve had to turn away many projects because prospective clients want me pursue linking tactics I know are going to make things worse in the long run. So many web marketers know just enough to be dangerous. That’s where a couple decades of experience is helpful. Still, sometimes it seems like I spend the majority of my time explaining the intricacies of why any given linking strategy/approach is good or bad, dangerous or safe, effective or a waste, or somewhere in-between. But it does seem like people are starting to listen. Links are not “things”. Links were never supposed to be a commodity. Links were -and remain- the online evidence of a person’s desire to curate or share something useful, funny, thought-provoking, educational, controversial,...

Full article: https://www.searchenginejournal.com/5-lessons-ive-learned...

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