31 Oct '16, 8am

3 New Reasons All Small Businesses Need Internet Marketing

Videos are accounting for an increasing amount of consumer traffic on the Internet. Thus, In recent years there’s been a drastic incline in brands using videos to trump competitors and promote their own awareness. The power that videos have on consumers can be directly seen and understood through YouTube. Short explainer videos can be used on websites to explain your product/service to your consumers, they can be used as case studies to show what your business can accomplish for others, and for SEO purposes as Google’s 2013 hummingbird update has given preference to websites that contain videos alongside other forms of content. Videos can be shared through social media, so creating shareable and digestible content is key. It’s important to put yourself in the perspective of your consumer and make sure that your video will be useful to them.

Full article: https://www.techwyse.com/blog/internet-marketing/3-new-re...

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