31 Oct '16, 3am

What are the most searched for Halloween costumes?

Teens aged 13 to 17 are 473% more likely to search for Pokémon, compared to young adults aged 18 to 24. Young adults aged 18 to 24 are 8% more likely to search for Little Mermaid than Deadpool. Adults aged 25 to 34 are 10% more likely to search for Deadpool than Little Mermaid. Adults aged 35 to 49 are 242% more likely to search for Harry Potter, at least compared to 25-34-year-olds. Baby Boomers and Gen Xers aged 50 to 64 are 8% more likely to search for Alice in Wonderland than Pokémon. Older Baby Boomers aged over 65 are both likely to search for Five Nights at Freddy’s and Deadpool.

Full article: https://searchenginewatch.com/2016/10/26/bing-ads-reveal-...

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