30 Oct '16, 2pm

Paid search click-through rates have risen 38%

Spend on Dynamic Product Ads on Facebook and Instagram, introduced in 2015 to help online retailers promote multiple products through social, has nearly doubled (up 95%) since Q4 2015. DPA now makes up more than four out of every ten clicks (42%) and 21% of spend on online retailers’ social ads. Search advertising spend on retailers’ Product Listing Ads (PLAs), which include product images and information appearing in the “Shop for” boxes in Google search results, has shot up 87% in a year.

Full article: https://searchenginewatch.com/2016/10/27/paid-search-clic...

Tweets

Google AdWords paid search click-through rates ...

searchenginewatch.com 29 Oct '16, 1am

Spend on Dynamic Product Ads on Facebook and Instagram, introduced in 2015 to help online retailers promote multiple produ...

Paid search click-through rates have risen 38%

searchenginewatch.com 27 Oct '16, 2pm

Spend on Dynamic Product Ads on Facebook and Instagram, introduced in 2015 to help online retailers promote multiple produ...

Why all search ads seem the same (and what you can do about it)

Why all search ads seem the same (and what you ...

searchengineland.com 31 Oct '16, 3pm

Let’s face it: anyone with an AdWords login, bank account and keyboard can create ads for search. It can be a Wild West ou...

Take the State of Search Survey from SEMPO & Search Engine Land

Take the State of Search Survey from SEMPO & Se...

searchengineland.com 31 Oct '16, 5pm

SEMPO, in partnership with us at Search Engine Land, is asking the search industry to participate by completing the annual...

11 amazing hacks that will boost your organic c...

searchengineland.com 23 Oct '16, 10am

Do you care about your organic click-through rate (CTR)? You should. Why? For one thing, pages that have a higher-than-exp...

#attorneys Finding the Cheapest Auto Loan Rates

aws.ucoz.com 30 Oct '16, 8am

If you ve been unsuccessful so far, then your credit score isn t sterling and that s the problem. However, that doesn t me...

Mobile paid search has increased by 134% since last year: stats

Mobile paid search has increased by 134% since ...

searchenginewatch.com 28 Oct '16, 12pm

Google Shopping (PLA) spending grew 36% YoY on a 59% increase in clicks. Google text ad spending rose 9% on 11% higher cli...

#KansasCity Student Loan Rates #military #loans

#KansasCity Student Loan Rates #military #loans

loan-credit.remmont.com 31 Oct '16, 9am

Student loans come in all shapes and sizes, and when you re looking for a loan to cover college costs, it s important to c...

5 Frightful Paid Search Account Mistakes (& How...

aimclearblog.com 28 Oct '16, 8pm

Small companies inherently run their in-house marketing resources lean. At the enterprise level, search specialists may al...

Merkle: After big increases in mobile inventory last year, paid search growth slows a bit in Q3

Merkle: After big increases in mobile inventory...

searchengineland.com 26 Oct '16, 4pm

Overall, spend growth on paid search dipped in Q3 to 14 percent year-over-year, down from 15 percent growth seen the previ...

Are there #PPC monsters lurking inside your pai...

searchengineland.com 23 Oct '16, 2am

Have you ever opened up a paid search report and felt a jolt of fear? Maybe your new campaign wasn’t performing well. Mayb...

Singapore Corporate Tax Services, Company Incom...

income.remmont.com 30 Oct '16, 8pm

Corporate Tax Singapore (Company Tax) Income Tax on profits in the range of S$300,001-S$2,000,000 The headline tax rate of...