30 Jun '16, 12pm

Spotted in Google PLAs: “Special Offers” filter & an ad that links directly to a new Google Shopping page: A ...

Spotted in Google PLAs: “Special Offers” filter & an ad that links directly to a new Google Shopping page: A ...

Google is constantly testing and iterating on how it displays product listing ads. The team at CommerceHub spotted two new variations this week. In one, a “with Special Offers” filter option appears in a product card unit. In another, a single product listing ad links to a landing page on Google Shopping that’s formatted like an expanded version of a typical product card unit — that’s what Google calls the product ad format that looks like Knowledge Graph panels).

Full article: http://searchengineland.com/google-shopping-special-offer...

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