28 Jun '16, 12pm

Content Ideation: How to Ideate Like a Pro by @amandaedodge

Content Ideation: How to Ideate Like a Pro by @amandaedodge

All great content starts with an idea , whether it’s a subject for a white paper or an emotional hook for an infographic. If you feel like you’re running out of ideas, then the whole creation process will come to a grinding halt. Every publisher feels the effects of writer’s block at some point, which is why I put together these tips to brainstorm awesome ideas regardless of the industry or content. Do Your Research Before pulling the team together for a brainstorming session, make sure everyone does their homework. Knowing what’s already out there can eliminate overdone topics while inspiring your creative team. For all our clients, we keep ongoing inspiration boards on sites like Pinterest and Feedly. We save articles that their peers create, and make notes about why we liked a particular video, article, or image. Besides client boards, we also make note of non-industry ...

Full article: https://www.searchenginejournal.com/content-ideation-idea...

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