27 Jun '16, 3pm

When will responsive websites respond to user context?

In my experience very few sites do anything meaningful with mobile contextual information. There are a couple of exceptions e.g. Yelp and Google, but for the most part sites do almost nothing with it. Apart from the really obvious one (location) there are other possibilities like detecting if user is literally on the move or not (accelerometer), is the battery low etc. etc. One important point about all of these contextual cues is to use them as hints rather hard deciding factors because the cost of getting things wrong based on an incorrect assumption is high. It’s really dangerous to make assumptions about what a user wants so I think that the best thing to do is make prioritization decisions over ordering of features rather than adding/removing features entirely.

Full article: https://searchenginewatch.com/2016/06/27/when-will-respon...

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