27 Jun '16, 12pm

How To Use LinkedIn For Marketing

Ever wished you could do something like your Facebook page on LinkedIn? You can, with a Company Page . A profile, banner and logo are enough to get you started, then you can share content and engage with followers. Company pages also allow you to use sponsored content - one of LinkedIn's advertising features - to put your content and page in front of your target audience. Showcase pages extend this by letting you focus on particular business areas and target your marketing even more.

Full article: http://www.searchenginepeople.com/blog/16061-linkedin-mar...

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