28 Mar '16, 12pm

Influencer Marketing 101 - Smart Influencer Pitching Tactics (Part 2)

Influencer Marketing 101 - Smart Influencer Pitching Tactics (Part 2)

As you chat with your target influencers and go through their content, your number one priority should be figuring out their vision and what motivates them so you can tailor your offer accordingly Let the influencers know why did you hand-pick them by referencing some of their content, making sure to give them the impression that you have enough information about them. (This step is essential particularly if you were too busy to build a relationship with influencers prior to sending them your offer. As I detailed above, I highly recommend that you take the time to nurture your relationship with influencers instead of taking the easy route of pitching your partnership offer to strangers! ) Be very clear about your offer terms, explaining how the influencers, as well as their audience , can benefit from it Eliminate any guesswork by offering links to all relevant information...

Full article: http://www.searchenginepeople.com/blog/16031-influencer-m...

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