29 Jan '16, 1pm
Rediscovering Online Video: How YouTube Recommends to a Viewer Without an Account
endorsed YouTube having autoplay enabled by default. I still enjoy the feature, but I do have some issue with it now that I’m not allowed to rely on my networks. It scrolls to the next video way too quickly. I’ve found myself clicking off of content that doesn’t fire up a new entertaining video immediately. As a result, I’d actually recommend keeping end frames short so viewers don’t have a reason to jump. But the side effect is that there is less engagement, or reason to sign up for the site at all, before I go on to the next video. Having a verbal call to action is a must with the quick autoplay timers. I don’t have much time to hit the like button, share the video, or even go down into the comments. I’m not pausing the video to go back, I’m just pushing onward. But if that next video isn’t amazing, I’m often ending my viewing session and closing the browser entirely as ...