31 Dec '15, 6pm

Ask the Pit Crew - How Can I Use #Pinterest for Business? @jasgraff @kagray @sayscaitlin

Ask the Pit Crew - How Can I Use #Pinterest for Business? @jasgraff @kagray @sayscaitlin

can be a great source of traffic and sales for your business and website. In fact, most social media experts recommend utilizing Pinterest to drive web traffic. However, as Julie mentioned, you must ask yourself “Is it right for my business?” I’ve seen too many businesses that aren’t the right fit jump on the Pinterest bandwagon and invest a lot of time without investigating whether their customers are there. Focusing on the networks where your audience is most likely to be active is more important than ever. If you’re an industrial manufacturer whose primary customer is a middle-aged male engineer, skip Pinterest! If you’re an e-commerce site with a female customer base, you most likely need to be active on Pinterest.

Full article: http://www.polepositionmarketing.com/emp/ask-the-pit-crew...

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