31 Dec '15, 4pm

Plan Ahead: 5 Core Elements of a Solid Video Marketing Strategy

Plan Ahead: 5 Core Elements of a Solid Video Marketing Strategy

“Measuring performance is the only way to know whether your videos are successful. Don’t settle for vanity metrics such as the number of views. That won’t lead to more leads and deals. Collect data on how your videos are watched and how viewers engage with them. Check the duration of views, repeat views and drop-off rates. That data helps you know whether your videos are working.”

Full article: https://www.semrush.com/blog/plan-ahead-5-core-elements-o...

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