29 Dec '15, 5pm

50 Stats About 9 Emerging Content Marketing Trends for 2016

50 Stats About 9 Emerging Content Marketing Trends for 2016

Last year too, episodic content was a big hit amongst businesses and marketers. However, we recommend you to take care of the timings of the episodes with a long enough gap to ensure that your target audience actively seeks the next installment. The “Crossroads” series of Coca Cola is a brilliant example of episodic content that never fails to impress and inspire. The brand stepped out of its comfort zone to tell their story in stages so that it builds suspense, develops characters for audiences and increases its web traffic manifolds. Have a look at the episodic content below to experience the magic first-hand:

Full article: https://www.semrush.com/blog/50-stats-about-9-emerging-co...

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Jim Porçarelli is executive vice president and chief strategy officer of Active International. © Matt Greenslade/photo-nyc...