28 Dec '15, 3pm

Hitting the Full Marketing Funnel: The Importance of Converged Strategies

Hitting the Full Marketing Funnel: The Importance of Converged Strategies

In short, this holistic, combinatory approach is the most effective strategy for boosting engagement and buy-in throughout the consumer journey. This means ensuring that every aspect of the buyer’s experience is touched by your brand – whether that’s on Facebook via subtle, relevant and targeted ads, content published in external publications (brand outreach and thought leadership) or via content published on the company’s website that is again, relevant, natural and engaging to draw the customer in and then sustain support throughout the buying lifecycle.

Full article: https://www.semrush.com/blog/hitting-the-full-marketing-f...

Tweets

The Importance Of #SEO In #OmniChannel Marketin...

searchengineland.com 27 Dec '15, 12am

SEO is critical for business success . The days when SEO meant web development based on technical factors are long gone. T...

[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

[Interview] Ryan Bonnici of HubSpot On Inbound ...

youngupstarts.com 28 Dec '15, 8am

Inbound marketing service provider HubSpot recently released its first ever State of Inbound Report for Asia – which surve...

Two Marketing Strategies to Boost Online Busine...

searchengineguide.com 25 Dec '15, 11am

One of the biggest challenges is getting the most appropriate information to the specific group involved in making marketi...

The Importance Of SEO In Omni-Channel Marketing...

searchengineland.com 21 Dec '15, 2pm

SEO is critical for business success . The days when SEO meant web development based on technical factors are long gone. T...