01 Sep '12, 2pm

Search Industry Job of the Week – Online SEO Web/Marketing Manager - #seo

Effectively merchandise products in categories, collections, and on landing pages that creates a positive brand experience Ensure new products are merchandised according to analytics, testing data, and relevant strategies Analyze site traffic and conversion metrics and make appropriate adjustments Drive sales, conversion, and profitability through management of merchandising strategies Work with Creative team on creation of site ads and product briefs Coordination of products to ensure consistent message and promotions Working with the business unit marketing teams to: Develop advertising and promotional strategies for their markets; Achieve and/​or exceed financial plans set for the product categories​ Create relevant reporting and analysis to read and communicate online business trends Review search data and optimize site search to merchandise search results Support the ...

Full article: http://www.ask-kalena.com/jobs/search-industry-job-of-the...

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