24 Nov '15, 2pm

Google Updates AdWords Android App To Include Video Campaigns

Google released a couple of updates for the AdWords app for Android this week. The latest update adds video campaigns, reflecting that change in the AdWords interface. Advertisers can now see video campaign metrics — including views, impressions and view rate with reporting scorecards — and make bid and budget adjustments in those campaigns. The other update is minor, but a nice convenience. When you add an existing account to the app, it takes you straight to the Google sign-in, speeding up the setup process. Since the AdWords app launched in March , Google has been slowly adding functionality. In August, more performance data and billing information was added . About The Author Ginny Marvin As Third Door Media's paid media reporter, Ginny Marvin writes about paid online marketing topics including paid search, paid social, display and retargeting for Search Engine Land an...

Full article: http://searchengineland.com/google-updates-adwords-androi...

Tweets

SearchCap: Google AMP, Bing Maps & AdWords App ...

searchengineland.com 24 Nov '15, 9pm

Local Traffic “Diversion”: Google Claims It’s A Bug, Yelp Says It’s Intentional Nov 24, 2015 by Greg Sterling Local search...

Google announces new store visit metrics in AdW...

searchenginewatch.com 24 Nov '15, 2pm

Google has today announced new features for its store visits metric for AdWords users. The new metrics will give advertise...

SearchCap: Google Store Data, AdWords Shopping ...

searchengineland.com 25 Nov '15, 9pm

3 Google Patents You Need To Know About In 2016 Nov 25, 2015 by Pratik Dholakiya Columnist Pratik Dholakiya outlines three...

Google Search Analytics Data Caught Up But App ...

seroundtable.com 23 Nov '15, 12pm

As you know, early last week Google's Search Analytics data got stuck but by this weekend, it caught up. We are now seeing...

C/o The Rolex of Smart Watches #ContinumWear @G...

play.google.com 24 Nov '15, 3pm

A premium watch face designed to merge the technology of a smart watch with the look of a high end luxury timepiece. Our g...

How great is this?! https://t.co/ZQhEc8l11S htt...

starbucks.com 06 Dec '15, 8pm

Origins Stories ranging from coffee growing regions, farming communities and suppliers, to our commitment to ethically sou...

#Google says advertisers can make more of #AdWords on #BlackFriday https://t.co/o8jUiRAONx https://t.co/Q0CXEMMhMT

#Google says advertisers can make more of #AdWo...

wordtracker.com 27 Nov '15, 8pm

In its post it says that mobile searches were up to 11% higher over Black Friday than at any other weekend in the holiday ...

iFlix Officially Allows Offline Streaming for Android and iOS https://t.co/mOu3EFCtrf https://t.co/NTwrsOqlWe

iFlix Officially Allows Offline Streaming for A...

amanz.net 24 Nov '15, 4am

While most users would have already known or tried out the new offline function for iFlix on their respective Android and/...

For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs

For Some Broad Queries, Google Shopping Showing...

searchengineland.com 23 Nov '15, 8pm

Image Credit: Denys Prykhodov / Shutterstock.com Google has made a flurry of updates for shopping results and campaign fea...

SearchCap: Google Penalty, Yandex Actions & Goo...

searchengineland.com 23 Nov '15, 9pm

For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs Nov 23, 2015 by Ginny Marvin The new mo...

-10 Things People Want To Know About AdWords, D...

searchengineland.com 27 Nov '15, 7pm

It’s possible that people are converting from mobile, but they may just be converting in non-traditional ways. Things like...

Google AdWords Introduces SMS Remarketing, Holi...

searchenginejournal.com 22 Nov '15, 6pm

To better prepare advertisers for the upcoming holiday season, Google has introduced two new AdWords features designed to ...

#Facebook Now Using Google App Indexing To Driv...

searchengineland.com 28 Nov '15, 5pm

Facebook has long opened up some of its walled garden to Google, in order to gain Google traffic. Now Facebook is stepping...