23 Nov '15, 11am

A complete email marketing guide with dos and don’ts for your

A complete email marketing guide with dos and don’ts for your

best practices for your “welcome” email (once someone is subscribed) is to have a short list of what he should expect from you and your next campaigns and provide him with an incentive such as benefits for staying subscribed , offers and discount codes. You should also be able to customize an automated “goodbye” email that gets sent to everyone who opts out. In this way you can take feedback and prevent other unsubscribes.

Full article: http://www.webseoanalytics.com/blog/dos-and-donts-in-emai...

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