25 Oct '15, 12am

Decoding keywords to forecast marketing opportunities via @sengineland #seo #contentstrategy

How can marketers build effective content without properly identifying opportunities? By utilizing keyword forecasts to identify how target audiences leverage search and behave online, marketers can amplify the value and online reach of personalized content. Keyword forecasting, blending keyword research and historical evidence, plays a significant role in the development of effective online exposure and ROI. Projecting the outcomes of your marketing campaigns with certified insights improves the business case for digital campaigns and grants a clear perspective for revenue generated from search and content marketing. Quantifiable keyword revenue forecasting can lead to more persuasive content and develop additional revenue across marketing channels from untapped opportunities. In this article, we’ll go a step beyond keyword research to explore some of the benefits of keyw...

Full article: http://searchengineland.com/decoding-keywords-forecast-ma...

Tweets

Decoding Keywords To Forecast Marketing Opportu...

searchengineland.com 28 Oct '15, 8pm

How can marketers build effective content without properly identifying opportunities? By utilizing keyword forecasts to id...

Decoding Keywords To Forecast Marketing Opportu...

searchengineland.com 14 Oct '15, 2pm

How can marketers build effective content without properly identifying opportunities? By utilizing keyword forecasts to id...

The 8 Most Common But Simple Missed Opportuniti...

searchengineland.com 23 Oct '15, 8am

This year marks my tenth year in business as an SEO firm, and over that time, I’ve seen my share of missed opportunities o...

IoT to Open New Opportunities in Smart Building...

environmentalleader.com 24 Oct '15, 4pm

The adoption of IoT in building management will change the market dynamics of smart buildings due to falling prices of IoT...

Karma Marketing: Crossing Buddhism w/ Business to Create a 'Sufficiency Economy' via @Nui_BrandBeing

Karma Marketing: Crossing Buddhism w/ Business ...

sustainablebrands.com 26 Oct '15, 11pm

No, this philosophy is from the king of Thailand, I just learnt from him. I used to work for a firm of a global conglomera...

Dentsu Aegis Network to acquire Covario’s searc...

iprospect.com 05 Nov '15, 6am

Driving Digital Performance We are the world's leading digital performance marketing agency. See why Intel pioneers new se...

Using Kickstarter for SEO: a case study #SEO #S...

searchenginewatch.com 28 Oct '15, 8pm

Kickstarter is an internet phenomenon, launching countless projects and products over the past few years. The site occupie...

5 Content Marketing Ideas for October 2015 [hin...

webvideomarketing.org 27 Oct '15, 3pm

Online content marketing relies on creating, publishing, and distributing content to attract, engage, and retain customers...