22 Oct '15, 12am

Google Updates: The Ultimate Guide via @the_hoth

Google updated its local search algo to include more signals from traditional search like knowledge graph, spelling correction, synonyms and more. The language used is vague, but early evidence just shows a significant drop in the amount of “local packs” being used. Search Engine Land just made up the name for this update, not to be confused with one of Google’s previous April fools day jokes . The other feature of this update is that Google is now blending 7 pack rankings with organic factors, meaning that domain authority of the organic site linked to the Google Local page will help 7 pack rankings.

Full article: http://www.thehoth.com/google-update-history/

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