29 May '15, 11am

Google Now On Tap: Expanding Google Now Through App Indexing

Google Now On Tap: Expanding Google Now Through App Indexing

Google announced yesterday at Google I/O a neat expansion of Google Now that will be built into Android M, the upcoming release of Android. It is called Now On Tap, which basically means what it says, you tap and Google Now appears and shows you contextually relevant information, to you, based on the content you are looking at. The key point is that this works through App Indexing, so if you are not yet doing App Indexing, it doesn't only help with ranking your app content in Google mobile search but also helps drive native Android Google Now related (non searches) to your app's content. There have been many third party services that have been going into this area but Google simply wiped them out with this release. Here is how it works: If a friend emails you about seeing the new movie Tomorrowland, you can invoke Google Now without leaving your app, to quickly see the rat...

Full article: https://www.seroundtable.com/google-now-on-tap-20366.html

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