05 May '15, 5pm

Google

Google

AdWords attribution : We are making it easy for search marketers to move beyond a last-click attribution model. You’ll be able to select an attribution model for each of your conversion types. The choice you make will be reflected in your AdWords reporting and integrated into your automated bidding. We’re also introducing data-driven attribution, which uses your own conversion data to calculate the actual contribution of each keyword across the conversion path. Cross-device conversions integrated with automated bidding : New consumer paths to purchase make it more important than ever for marketers to measure activities that start on one device and are completed on another. Later this year, you’ll be able to take action on these insights when cross-device conversions are integrated into automated bidding. This is part of a broader update that will give you the option to inc...

Full article: http://adwords.blogspot.com/2015/05/building-for-next-mom...

Tweets

Environmental center by 24H Architecture is pow...

inhabitat.com 04 May '15, 5am

ML: Energy consumption is supplied by leftover woodchips that are harvested in the forest next to the building. This gener...

Google Says No Panda Update Happened This Past Weekend

Google Says No Panda Update Happened This Past ...

searchengineland.com 05 May '15, 1pm

There was a lot of speculation over the weekend, starting off on Friday morning and going through the weekend that there m...

Google Reveals New AdWords Products

searchenginewatch.com 05 May '15, 9pm

Google will soon have more dynamic, image-heavy automotive and hotel ads, along the lines of its Shopping Ads . Users can ...

Google Launches New Mobile Ad Units, Reveals Mo...

searchenginejournal.com 06 May '15, 3am

Facebook Twitter Google Linkedin Pinterest Two bits of news came out of the Google camp today, both of which are related t...

How Google is focusing upon Building and Promoting Entity Collections

How Google is focusing upon Building and Promot...

seobythesea.com 03 May '15, 5pm

A system for automatically generating entity collections comprises a data graph including entities connected by edges and ...

Google: The Mobile Friendly Algorithm Has Fully...

searchengineland.com 04 May '15, 3am

Google has confirmed with me that the mobile friendly algorithm is now fully rolled out to all data centers and fully in p...

ICYMI - #Google: The Mobile Friendly Algorithm ...

searchengineland.com 04 May '15, 1am

Google has confirmed with me that the mobile friendly algorithm is now fully rolled out to all data centers and fully in p...

Google

searchengineland.com 04 May '15, 1pm

Google and Twitter signed a deal in February giving greater access to Twitter’s data. Google was already crawling Twitter ...

Twitter’s Full Google Search Integration Is Com...

searchengineland.com 04 May '15, 3am

Details are still sparse, but the Twitter “firehose” is coming to Google sometime next month. Twitter CEO Dick Costolo sai...

Google: The Mobile Friendly Algorithm Has Fully...

searchengineland.com 03 May '15, 7am

Google has confirmed with me that the mobile friendly algorithm is now fully rolled out to all data centers and fully in p...

City Library Bruges’ new rusty facade gets more...

inhabitat.com 05 May '15, 2pm

The new addition is made from a beautiful copper Corten steel (weathering steel) panels that contrast with the white plast...

Kim Hyun-joong to enlist for #military service next week #KimHyunJoong #Army #Assault #Scandal http…

Kim Hyun-joong to enlist for #military service ...

kpopherald.koreaherald.com 05 May '15, 6am

Singer and actor Kim Hyun-joong will enlist for his mandatory military duty next Tuesday, according to reports. Kim will t...

Is Google Showing Fewer Ads Per Search?

searchengineland.com 30 Apr '15, 1pm

Google’s Q1 2015 earning report showed that paid clicks on Google websites were up 25% year-over-year, while average cost-...

INFOGRAPHIC: Top 10 mobile apps for the buildin...

inhabitat.com 05 May '15, 2pm

Whether you work in the building industry or are a backyard hobbyist, chances are that you’d rather spend more time buildi...

Twitter’s Full Google Search Integration Is Com...

searchengineland.com 03 May '15, 3pm

Details are still sparse, but the Twitter “firehose” is coming to Google sometime next month. Twitter CEO Dick Costolo sai...