28 Mar '15, 4pm

How to Create a #SocialMedia #EditorialCalendar #SMM

Start in baby steps and grow in phases each quarter. For example, in the first three months you might map out to produce 40 pieces of content total that is divided into blog posts and social media messages and set a goal for the 2nd quarter to increase by 25 percent. Watch the analytics grow! Frequency and Timing Break it down month-by-month, then week-by-week to day-by-day and even hour by hour for the uber advanced. Themes Pick topics or themes for each month into broad categories that can be broken down into sub-categories. Holidays, trade shows, seasons, fashion, sports, etc. Or dedicate each month to a different product focus or service of your company and design a collage of content ideas centered around that product or service in the form of videos, Tweets, blog posts and Facebook updates. Share and Play Nice The social media editorial calendar isn’t designed to be ...

Full article: http://searchenginewatch.com/sew/how-to/2136988/create-so...

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