28 Mar '15, 2pm

The Evolution of Keyword Research Tools [Infographic] by @jonharules

It’s always interesting to see what Google provides themselves beyond the Adwords Keyword Tool. Google Trends can tell you whether a keyword is gaining in popularity or falling out of favor over time. The Google Contextual Targeting Tool inside AdWords, via the drop down menu on the Reporting and Tools tab, finds related terms and groups them into ad groups. This helps eliminate irrelevant terms. And anyone with a Google Webmaster Tools verified site can view how often their site has shown up for a limited amount of keywords. Bing has their own keyword tool as well. But if you want to find related terms which help with semantic search, try tools that play on Google Autocomplete keywords. UberSuggest uses Google Autocomplete keywords to generate ideas and KeywordTool.io is a recent favorite that uses Google’s autocomplete to show over 750 long-tail keywords for any query.

Full article: http://www.searchenginejournal.com/evolution-keyword-rese...

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