30 Apr '12, 11pm

Google

Google has had what it has called “comparison ads” for some time, but these comparison units are getting a new look in Google’s search results beginning today. Google hopes the change will better explain to searchers that comparison listings come from companies it has a commercial relationship with. It also highlights how three Google search products now seem to largely operate on a paid inclusion basis. Google was once a vocal opponent to paid inclusion programs.

Full article: http://searchengineland.com/google-comparison-units-get-n...

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