30 Apr '12, 11pm

Marvel, WeVideo, Lets Fans Make Their Own Avengers ReMix On YouTube

Marvel, WeVideo, Lets Fans Make Their Own Avengers ReMix On YouTube

So, as huge comic book adaptations to the big screen do, The Avengers is generating a lot of excitement and will kick off the summer movie season come May 4 (except apparently everywhere else in the world, that gets to see it early). Marvel and Walt Disney Pictures are doing something pretty cool with The Avengers leading into the release: using WeVideo, fans can go to YouTube and cut their own trailers with music from the movie . So far, a little over a hundred of these have been made. It’s a unique way to engage an audience and build excitement for a major film. Marvel’s The Avengers Remix On YouTube Here’s the lovely Cobie Smulders, who plays Maria Hill in the film, introducing us to the Avengers Remix: This is sort of your chance to become a trailer editor, and cutting trailers is ridiculously fun. Here’s one of the many fan-created trailers, using Soundgarden’s “Live ...

Full article: http://www.reelseo.com/marvel-wevideo-avengers-remix/

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