28 Oct '14, 2am

How Google May Transform Queries into Trigger Queries

How Google May Transform Queries into Trigger Queries

Recently I wrote about Google’s Enriched Results Patent , where Google looked at query terms searched for, and for some of them the search engine returned special “enriched” search results that showed off things such as financial information when the query might have been something like a financial stock market term, such as “GooG” for Google. At Search Engine Land in 2007, I wrote about Google’s OneBox patent , and much like Google looking for query terms that might return an enriched search result, under the onebox patent, Google might decide among a range of seven different types of search results, including things such as news results, images, videos, local results and others. The patent tells us that a range of user behavior type signals over time might potentially lead to a choice of what kind of search result to show in a one box for a query. If you remember Google ...

Full article: http://www.seobythesea.com/2014/10/google-transform-queri...

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