23 Oct '14, 3pm

German Publishers To Google: We Want Our Snippets Back

German publishers want their snippets and thumbnails back. A consortium of roughly 200 companies, together known as “VG Media ,” have said that the loss of traffic from the disappearance of these elements could cause some of their members “to go bankrupt.” The publishers have been trying for more than a year to collect money from Google for their content. For the time being they’re going to allow (request) the return of snippets without any demand for compensation — to regain some of the traffic they’re losing without them. This “white flag” seems to validate Google’s contention that it delivers valuable traffic to publishers. The publishers had wanted Google to pay for snippets under under Germany’s “Ancillary Copyright” Law , passed in 2013. The law was originally promoted by German publishers to set up licensing demands targeting Google and others. But things haven’t qu...

Full article: http://searchengineland.com/german-publishers-google-want...

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