31 Mar '12, 9am

This blows my mind. Yahoo Partners With TIM Brasil, Brazil's 3rd Largest Mobile Operator

Yahoo announced today on the Y! Mobile Blog that they have partnered with TIM Brasil , and displaced Google, to provide the search facility to one of the largest mobile carriers in Brazil . Yahoo will power the search facility on the TIM mobile portal, which has more than 41 million mobile subscribers in Brazil. Such a strategy follows in the footsteps of a Yahoo/ Nokia partnership to improve mapping, mail and chat services and also the purchase of Koprol, an Indonesian location 'check-in' technology startup and echoes a recent focus on emerging mobile markets in general. Melissa Beltrao, Director, Yahoo! Mobile Brazil said, "this partnership builds on our existing relationships with Telefónica's Vivo and América Móvil's Claro in Brazil, and more than 100 other OEM and carrier partners globally. Partnerships are key to our strategy as they help us build and extend the reac...

Full article: http://searchenginewatch.com/article/2050617/Yahoo-Partne...

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