31 Mar '12, 8am

See @kevgibbo speak at #smx London in May & get 15% off w/ our discount code! SEOPTIMISE012

Retargeting & Remarketing: The New Behavioral Ads Some call it retargeting; others call it remarketing. Regardless, if you are sitting on the sidelines, you’re missing out on the opportunity to build stronger relationships with your customers and drive conversions. Retargeting involves understanding user intent via search, and then subsequently advertising to each individual with a combination of search, display or other online ads beyond search, reinforcing your messaging and increasing the likelihood of conversion. Sounds complicated, but recent developments made it relatively painless to launch and run remarketing campaigns. Our panelists will show you how, what works and what to avoid.

Full article: http://searchmarketingexpo.com/london/2012/full_agenda2

Tweets

Retargeting – discover how to increase your lik...

searchmarketingexpo.com 31 Mar '12, 7pm

Remarketing & Retargeting: The New Behavioral Ads Some call it retargeting; others call it remarketing, but if you aren’t ...

@MatthewKnell Good Luck... I'll be speaking here that week

@MatthewKnell Good Luck... I'll be speaking her...

searchmarketingexpo.com 30 Mar '12, 6pm

Stamford Bridge Fulham Road London SW6 1HS United Kingdom +44 207 915 2200 Chelsea Football Club has one of the most moder...

Google Campus Opens to London Startup Tech Companies

Google Campus Opens to London Startup Tech Comp...

searchenginewatch.com 31 Mar '12, 10am

Google and the UK government's Campus project has opened its doors, providing tech startups with mentoring and a free work...

Tap into the undiscovered gems w/ overlooked, u...

searchmarketingexpo.com 01 Apr '12, 5pm

Overlooked, Underloved & Unknown Analytics All analytics packages come with dozens, if not hundreds of reports that slice,...

Did you know @outofmygord is the opening keynot...

searchmarketingexpo.com 01 Apr '12, 3pm

Keynote Address – Changing Course and Avoiding the 7th Iceberg Everyone’s heard the story of the Titanic. But did you know...

2012 London Olympics Velodrome

2012 London Olympics Velodrome

slamxhype.com 31 Mar '12, 12am

ere's a look at the 2012 London Olympic Velodrome, the first venue to be handed over to the Olympic Delivery Authority ahe...

[delicious] Searching for the Best Coffee in London (Pt. 2): Coffee Crawling | FRSHGRND

[delicious] Searching for the Best Coffee in Lo...

frshgrnd.com 28 Mar '12, 3pm

  There are a number of cafes I want to highlight from my trip to London that I didn't get to spend enough time in fo...

SMX Advanced Agenda Posted: Over 20 Expert Only...

searchengineland.com 27 Mar '12, 7pm

Join the most accomplished search marketers in the world at SMX Advanced June 5-6 in Seattle. Check out the full agenda , ...

Want To Speak @ SMX Advanced? Here’s How

searchengineland.com 27 Mar '12, 8pm

The agenda is live, and we’re now accepting submissions to speak at SMX Advanced 2012, Seattle, WA, on June 5-6, 2012. To ...

Magic! Harry Potter studio tour opens near London

todayonline.com 30 Mar '12, 11am

WATFORD (England) - Hogwarts Castle is ready to welcome the Muggle multitudes. Here, on a film studio sound stage near Lon...

Frey Wille Taxi Advertising in London via @AddThis

taxiadvertising.com 27 Mar '12, 10am

With 87 boutiques in World cities including Los Angeles, London, Paris, Istanbul, Moscow, Beijing and Hong Kong among many...

BMW delivers first 40 of 4,000 vehicles destined for London Olympics

BMW delivers first 40 of 4,000 vehicles destine...

green.autoblog.com 28 Mar '12, 4pm

BMW GROUP'S OLYMPIC FLEET BEGINS THE JOURNEY TO LONDON 2012 Vehicles from BMW's 2012 fleet were today delivered to the Oly...

Registrations Open For Third .NXT Conference In...

domainnews.com 29 Mar '12, 3am

The third .NXT conference will be held in London from 20 to 22 June with registrations now open with early bird rates now ...

places

places

thebritish10klondon.co.uk 27 Mar '12, 12pm

The British 10K London Run is the UK's most prestigious and sought-after 10km road race which is staged on the world's gre...

SearchCap: The Day In Search, March 27, 2012

searchengineland.com 27 Mar '12, 9pm

Tips For Multinational Mobile Site Optimisation In previous posts in this column, I’ve covered the intricacies of multinat...