27 Sep '14, 3pm

Can Google Determine the Level of Quality in Your Content?

Can Google Determine the Level of Quality in Your Content?

In the recently released Searchmetrics Ranking Factors Study , the case for quality content is once again highlighted as a critical SEO component. There should be any number of people out there who are rolling their eyes right about now, thinking: not another post about how “content is king.” We’ve heard it before. How many ways can you keep saying the same thing? Well, that’s what I usually think, anyway, so I was a little surprised to see it presented as something that is “becoming increasingly important” in this report. They say “this was not the case for a long time,” which I found confusing. Quality content is not becoming important, it always has been. Right? But then I got into the report a little further and really started to see what they meant. From a strictly SEO point of view, content was always seen as necessary, but it usually took a back seat to other, more ...

Full article: http://www.seo.com/blog/can-google-determine-level-qualit...

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