31 Aug '14, 7am

Why Your Content Marketing Team Needs A Link Builder via @sengineland

A content marketing team can benefit greatly from having a link builder on staff. Content marketing requires writers, industry experts, graphic designers, etc. Sometimes one person can play several roles, but no one person can fill every role on their own in a meaningful way. One role not often discussed is that of promotion – specifically, link building. Judging from what I’ve overheard people say at conferences, I fear some people don’t fully understand the differences between content marketing and link building . I’ve said this before and I’m sure I’ll have to keep saying it: content marketing and link building are not the same thing. There are several key differences between the two. Yes, the two complement each other extraordinarily well, but that’s not the same thing as synonymy. Content marketing is about disseminating a message and building an audience. Link buildi...

Full article: http://searchengineland.com/content-marketing-team-needs-...

Tweets

Why Your Content Marketing Team Needs A Link Bu...

searchengineland.com 30 Aug '14, 8pm

A content marketing team can benefit greatly from having a link builder on staff. Content marketing requires writers, indu...

Why Your Content Marketing Team Needs A Link Bu...

searchengineland.com 29 Aug '14, 2pm

A content marketing team can benefit greatly from having a link builder on staff. Content marketing requires writers, indu...

Content Marketing Training brought to your association, industry conference or business -> #contentmarketing

Content Marketing Training brought to your asso...

verticalmeasures.com 31 Aug '14, 4pm

Not to mention the abundance of information you’ll have to chew on, you’ll also walk away with a few parting gifts to help...

30 Minutes a Day: The Power of Daily Habits in ...

searchenginewatch.com 01 Sep '14, 11am

Create a system that’s based on clear outcome metrics: Why are you engaging in content marketing? What business objectives...

7 Content Marketing Lessons Learned from Losing 225,418 Visitors a Month by @neilpatel

7 Content Marketing Lessons Learned from Losing...

searchenginejournal.com 01 Sep '14, 2pm

During its peak, the KISSmetrics blog received 768,766 visitors a month and was growing at a rapid pace. Can you guess wha...

The Challenge of Enterprise Link-Building in a ...

searchenginewatch.com 04 Sep '14, 11am

It's no secret that there have been a lot of changes in the SEO industry over the last couple years that have dramatically...

E-mail Marketing trends and the best current Practices: #email #marketing #howto

E-mail Marketing trends and the best current Pr...

webseoanalytics.com 30 Aug '14, 12pm

stage for business development and progress. Today, email is symbiotically tied to effective social media presence. Social...

The confirmed @rydercupEUROPE team - what do you think?

The confirmed @rydercupEUROPE team - what do yo...

golf-monthly.co.uk 02 Sep '14, 11am

As a three-time player and two-time vice captain for Team Europe, McGinley brings a wealth of Ryder Cup experience to Glen...

Internet of Things: What the IoT needs #tech

Internet of Things: What the IoT needs #tech

element14.com 31 Aug '14, 3am

We see the IoT as billions of smart, connected “things” (a sort of “universal global neural network” in the cloud) that wi...

Now that the roster has been finalized, get to know Team Europe: #RyderCup

Now that the roster has been finalized, get to ...

pgatour.com 02 Sep '14, 1pm

Won Dubai Desert Classic for second consecutive year. ... Finished T6 at the World Golf Championships-Cadillac Championshi...

Are you struggling to get your content noticed?...

fyndle.com 08 Sep '14, 12am

People who write that you should put great and interesting content on your website, facebook page, twitter, are absolutely...

Back to School Trends on YouTube are a Lesson in Holiday Marketing

Back to School Trends on YouTube are a Lesson i...

reelseo.com 01 Sep '14, 3pm

About the Author - Greg Jarboe Greg Jarboe is president and co-founder of SEO-PR , a content marketing agency which provid...

Link Building and Content Marketing: Two Different Peas in a Pod by @linkbuildingjon

Link Building and Content Marketing: Two Differ...

searchenginejournal.com 07 Sep '14, 6pm

Just like link building doesn’t require content, content marketing doesn’t require a link. If you get an inbound link with...

7 Techniques for Embedding Social Media Content

7 Techniques for Embedding Social Media Content

searchenginejournal.com 31 Aug '14, 8pm

To help give your social content the extra push it needs to stand out amongst the constant chatter of the web, repurpose y...