28 Feb '12, 10pm

How Google Makes Liars Out of the Good Guys in SEO

How Google Makes Liars Out of the Good Guys in SEO

It's sad to think that if I wanted to rank well for keywords in my industry, writing this post, getting comments on it, and engaging in the community by answering questions counts LESS to help us rank well for targeted competitive keywords than me getting 20 anchor text links on a tag page? A freakin tag page! So when I spend time doing the HARD work, I get fewer rankings than those who take the lazy way out? Is that really the message Google wants to send? Think about the daily high wire act every one of us undertakes, too much anchor text – you win temporarily and risk getting banned too little you risk your reputation as an SEO company and are likely to be branded a snake oil salesman. But let's also think in the same way we consult with clients, we tell our clients every day that people "Google things" and when they perform searches, they make sometimes make purchasing...

Full article: http://www.seomoz.org/blog/how-google-makes-liars-out-of-...

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