31 May '14, 8pm

How to Easily Spot Your #Competitor’s Most Engaging #Content #ContentMarketing

Keeping track of your competitor’s social strategy might bring extra money in your pocket and extra time in your agenda. As we have seen, the content you thought could be shared is very likely not to being shared. Also, your competitor’s success might not be due to some magical, twisted strategy but to a plan of action that you can easily understand. With the appropriate tools you can identify your flaws and focus your efforts on generating the correct content for your audience. Don’t look at your competition as a source problems. Competition helps you understand better your core audience, might lead to innovation, and may convince you to up your game. If you keep running, the competition will bite you but if you stand still, it will definitely swallow you.

Full article: http://www.searchenginejournal.com/easily-spot-competitor...

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