31 Mar '14, 7pm

LinkedIn Launches New Tools: Measure Your Content Marketing Score and Discover Trending Content

More specifically, Content Marketing Score measures LinkedIn member engagement with your Sponsored Updates, Company Pages, LinkedIn Groups, employee updates, and Influencer posts. Along with your score you will also get recommendations about how to improve your score. Tracking your Content Marketing Score on a monthly basis will allow you and your business to make the necessary adjustments to your strategy to keep your audience engaged.

Full article: http://www.searchenginejournal.com/linkedin-launches-new-...

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