31 Dec '13, 3pm

Top Search Marketing Columns of 2013

is Associate Features Editor at Marketing Land and Search Engine Land. She is a well-rounded digital media enthusiast with a keen interest in all things Internet marketing. Jessica earned her B.A. in English from Drew University and has since gone on to fill a wide variety of roles over the course of her career, including web designer, copywriter, editor, SEO consultant, online marketing specialist and marketing manager. Most recently, she worked at Advance Digital, where she conducted digital optimization training for journalists and provided high-level SEO and social media recommendations for 12 major regional news websites, including NJ.com. See more articles by Jessica Thompson

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Year Of The Hummingbird: Our Top SEO Columns Of 2013

Year Of The Hummingbird: Our Top SEO Columns Of...

searchengineland.com 31 Dec '13, 2pm

Our All Things SEO column covers a wide range of topics within the realm of organic search, and this past year saw no dear...

Enhanced Campaigns & More: Our Top Paid Search Columns Of 2013

Enhanced Campaigns & More: Our Top Paid Search ...

searchengineland.com 30 Dec '13, 2pm

Paid search has long been a staple of Internet marketing, yet the SEM landscape continues to evolve at what seems a lightn...

Top Search Stories Of 2013: Penguin, Panda, Oth...

seroundtable.com 31 Dec '13, 1pm

I normally hate posting the top stories recap of the year, since I spend a heck of a lot of timing hand-selecting what I t...

2013: The Year in Online Marketing

2013: The Year in Online Marketing

raventools.com 30 Dec '13, 3pm

In online marketing this year, most of us were more likely to be weeping about losing our keyword data thanks to Google’s ...

Checking In: Our Top Local Search Columns Of 2013

Checking In: Our Top Local Search Columns Of 2013

searchengineland.com 26 Dec '13, 2pm

As more and more small and medium-sized businesses (SMBs) venture into the digital marketing arena, they are quickly recog...

Infographic: The Biggest Changes To Google Sear...

searchengineland.com 31 Dec '13, 6pm

What were some of the biggest changes to Google Search in 2013, in terms of how its search algorithms ranked and displayed...

SearchCap: The Day In Search, December 31, 2013

searchengineland.com 31 Dec '13, 10pm

Infographic: The Biggest Changes To Google Search In 2013 What were some of the biggest changes to Google Search in 2013, ...

SearchCap: The Day In Search, December 30, 2013

searchengineland.com 30 Dec '13, 10pm

2014 SEO Playbook: Off-Page Factors Are you ready for 2014? Today’s column marks the third and final entry in my annual SE...

Link Building 2013: Looking Back At This Year’s...

searchengineland.com 28 Dec '13, 8pm

With each passing year, search engine algorithms grow increasingly sophisticated in their ability to identify (and penaliz...

Daily Search Forum Recap: December 31, 2013

seroundtable.com 31 Dec '13, 9pm

Top Search Stories Of 2013: Penguin, Panda, Other Google Updates & Search Logos I normally hate posting the top stories re...

Link Building 2013: Looking Back At This Year’s...

searchengineland.com 27 Dec '13, 2pm

With each passing year, search engine algorithms grow increasingly sophisticated in their ability to identify (and penaliz...

Why Content Marketing is a Definitive Method fo...

searchenginewatch.com 30 Dec '13, 1pm

Over the course of the past year, content marketing has really taken the spotlight. While the importance of quality conten...

Daily Search Forum Recap: December 30, 2013

seroundtable.com 30 Dec '13, 9pm

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other se...

SearchCap: The Day In Search, December 26, 2013

searchengineland.com 26 Dec '13, 10pm

AdWords Bid Management And Account Structure Mistakes To Avoid On my one-year anniversary of working as an AdWords practit...

SearchCap: The Day In Search, December 27, 2013

searchengineland.com 27 Dec '13, 8pm

How To Understand And Optimize AdWords Search Partners Data Here at Hanapin, we have a monthly training day. We shut down ...