30 Dec '13, 2pm

Simplifying the Inbound Marketing Methodology (Part 2)

Simplifying the Inbound Marketing Methodology (Part 2)

Evaluation of solutions (feature comparisons, product and service comparisons, price and vendor comparison, etc). The point is to lead prospects consultatively to the conclusion that they want to buy your products or use your services over those offered by your competition. Some of the tactics that you should employ to help close more leads are the following: Email or Marketing Automation: The sometime misunderstood tactic that can achieve huge ROI. This is one of the best formats to build trust with a prospective client. By tailoring your message and sending useful and educational content at the right time you can help them become more inclined to buy from you. Lead Scoring: If you can define the customers that are a perfect fit for your organization and which behaviours they demonstrate before they purchase you can implement lead scoring. Fit is generally easier to defin...

Full article: http://www.searchenginepeople.com/blog/925-simplified-inb...

Tweets

Simplifying the Inbound Marketing Methodology (Part 1)

Simplifying the Inbound Marketing Methodology (...

searchenginepeople.com 23 Dec '13, 6pm

If over 80% of consumers turn to Google, Bing or another search engine to research products, services and businesses befor...

An Update on the Pretty Good House — Part 2

greenbuildingadvisor.com 31 Dec '13, 12pm

Phil: Can I tell you something that I’ve been processing since we’ve done our first part? I just recently finished up an i...

@rebeccalou19 (2/2) at

arrivabus.co.uk 03 Jan '14, 2pm

This service will be added to your favourites. To additionally request email notifications when service updates occur, ple...

PPC Excel Tips For Every Level: Part 2, Faster Campaign Analysis For Intermediates

PPC Excel Tips For Every Level: Part 2, Faster ...

searchengineland.com 30 Dec '13, 2pm

Today we have more handy Excel tricks from Bing Ads Evangelist John Gagnon . This second installment of PPC Excel tips foc...

@Neogeta You can find an instrauction video her...

arrivabus.co.uk 03 Jan '14, 1pm

Please choose your mobile device. iPhone You're a funky iPhone user, so check out the App Store and search for 'Arriva m-t...

The ultimate bucket list – part 1

The ultimate bucket list – part 1

aluxurytravelblog.com 31 Dec '13, 1pm

The ultimate bucket list – part 1 By Matthew Coe on Dec 31, 2013 in Adventure Travel , Africa , Asia , California , China ...

The Global SEO & Content Marketing Landscape

searchengineland.com 31 Dec '13, 2pm

Keyword research: What topics matter to my audience? How are these interests expressed in the form of phrases/keywords? Ho...

Content marketing is more than writing #news #d...

fragerfactor.blogspot.com 01 Jan '14, 4pm

I get asked quite frequently how I became a content marketer in this brave new world of digital opportunity. Not only is c...

Probing the PICAXE, Part 4: In which David expe...

eetimes.com 31 Dec '13, 7pm

In Part 1 of this mini-series I presented an overview of the PICAXE MCU system and performed some simple BASIC programming...

The lack of informative and engaging content ca...

nationalpositions.com 29 Dec '13, 6pm

Quality content is crucial to the success of your Internet marketing campaign. While content has always been an integral p...

The 12 #SocialMedia Marketing Stats of 2013 #Di...

searchenginepeople.com 28 Dec '13, 3pm

As platforms continue to emerge and change, the way we use social media for business will continue to develop. 2013 saw a ...

@amethystnaa dipilih2 : 1. 2. 3.

@amethystnaa dipilih2 : 1. 2. 3.

deal.com.sg 31 Dec '13, 5pm

Fun can be so easy, especially when it’s in Sentosa! Sentosa is Singapore’s premier island resort getaway and Asia’s leadi...

The 12 Social Media Marketing Stats of 2013

searchenginepeople.com 26 Dec '13, 2pm

As platforms continue to emerge and change, the way we use social media for business will continue to develop. 2013 saw a ...