26 Oct '13, 2pm

Is #Bing A Better Buy Than Google AdWords For Small Business? via @sengineland #smb #ppc

Data released yesterday by small business (SMB) marketing platform Pricing Engine argues, as a number of others have in the past, that Bing ads are a “more efficient” buy than Google AdWords. While Google has more search volume and higher CTRs, Bing emerges as a lower cost source of leads for SMBs according to the company’s analysis.

Full article: http://searchengineland.com/is-bing-a-better-buy-than-adw...

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