Search, Answers & Knowledge Graphs Galore
Yes, we should all add markup to our content, effectively working for Google for free so that they can then take all of our information and… not give any traffic back? It seems like increasingly Google is providing answers directly, whether it be in Google Glass, Android, or even Google search. What they seem to forget is that all that content & knowledge comes from somewhere, i.e. publishers and web site owners marking up their content with semantic markup. If you then take that info and take the traffic away, they’re going to kill the source of their own data. Pretty short sighted if you ask me.