14 Jun '13, 6pm

comScore May 2013: Video Ads Soar Even Higher, Over 40 Million Videos Watched: An amazing 15 billion ads were...

comScore May 2013: Video Ads Soar Even Higher, Over 40 Million Videos Watched: An amazing 15 billion ads were...

A couple of interesting things came out of comScore's May 2013 Video Metrix released today . First, from what I can tell, this is the first time we here in the U.S. have watched over 40 million videos in a month. It definitely hasn't happened in the past 12 months, although there have been flirtations. The minutes-per-viewer sits at a robust 1247.9. Also, if you've been following the comScore Video Metrix, what should come as no surprise is that ad-viewing rose again. But they took yet another huge leap, from 5,137 total ad minutes in April to an astounding 6,042 last month. comScore's May 2013 Online Video Rankings As always, the top 10 sites are led by "Google." AOL's dedication to video we've been hearing a lot about lately has paid off: their site made a huge jump from 9th last month to 3rd this month in unique viewers, while increasing their video load by 200 million....

Full article: http://www.reelseo.com/comscore-2013-video-ads-soar-highe...

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You Chose to Watch These Videos: Ads Leaderboard for May 2013

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reelseo.com 07 Jun '13, 8pm

Adweek released their Ads Leaderboard for May today , and we see some overlap of Unruly's chart from earlier in the week ,...