Want To Turn Visitors Into Customers? Optimize Your Landing Page! by @QArea
Then how for the better landing page results video or an image from your site can be optimized? As we know every single video and image has a file name to it. For positive effect you must optimize those specific file names for the search engine in such way where the name of the file will contain the most relevant keywords. Carefully selected keywords for an image will surely enhance the rankings of your website in search engine. Also visual perception has a higher impact on users rather than text, thus conversion rate enhances. For more effective optimization you can utilize permutations and different combination of keywords because on the website file names cannot be seen.