08 Jun '13, 10am

Reputation Management: How to Use Twitter to Address Your Negative Internet Reputation.

Reputation Management: How to Use Twitter to Address Your Negative Internet Reputation.

Social media is a wonderful way to spread the word about your business and by using it in your marketing mix new products and services may "go viral" in a cyber-instant. But platforms like micro-blogging site Twitter also have a downside when unhappy customers or disgruntled former employees and competitors send out negative tweets to the Twitterverse. It's important to understand how to use Twitter to address a negative Internet reputation and rebuild the positive. Stay Alert Rather than be surprised when customers start to mention your negative Internet reputation be sure to be aware of what people are saying about your business . Monitor your social presence using tools such as HootSuite or outsource that task to a service company that provides complete online reputation management so you instantly know when there is a problem brewing. Prepare Lists Create lists in Twit...

Full article: http://www.searchenginepeople.com/blog/how-to-use-twitter...

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