30 May '13, 4pm

5 Effective Video Styles for Video Marketing [Creator's Tip #93]: Now that we've covered the different types

Last week we talked the 6 types of video marketing . Now, what kind of video style fits the type of marketing that you want to do? Luckily, there are a number of approaches, many of which don't cost that much...but some can still end up costing a lot if you do it "the right way." So, knowing the pros and cons of each video style is good to know before you make a decision. 5 (Well, Maybe 4) Video Styles You Can Use 1. Live-Action (shooting video with a personality) Pros : Can be simple, quick, and cheap. Helps an audience form a human connection to the brand. Cons : You need a person who is worth connecting to. Not always cheap to produce because if it's used to its fullest extent, it can become expensive. If done poorly, it can have the opposite effect and reflect poorly on your brand. 2. Screencasts (images with audio narration) Pros : Really simple to do. Really only req...

Full article: http://www.reelseo.com/5-effective-video-styles-video-mar...

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