30 May '13, 2pm

Is it a Good Link or Not?

First and foremost, a good link needs to be relevant to your website and your niche. It doesn't really matter if you get a link from the most trusted B2B marketing strategies website around if you're a dog groomer. Sure, it might look great to say you got a link from that particular site but what good is it really going to do your SEO in the end? The best links are links that can actually drive targeted traffic to your site and expose your brand to potential customers. And when you look for a link that can drive traffic chances are you aren't building that link for link's sake, which is a good way to ensure won't run afoul of Penguin. A dog groomer would be much better off getting links from pet-related sites and leave the B2B marketing sites for the B2B marketers!

Full article: http://www.searchengineguide.com/nick-stamoulis/is-it-a-g...

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