30 May '13, 1pm

Market Research for International PPC Success

These four areas are very important to research and account for in your international search campaigns. Of course, there are additional items to consider like rules and regulations specific to the country you are targeting, language and location settings within your tools, international competitors, barriers to market, and others. But if you start with a good foundation of research in these areas you are better equipped for a successful international PPC campaign.

Full article: http://www.searchenginejournal.com/market-research-for-in...

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