01 Aug '11, 9am

Optimising Businesses Online Using Twitter: A couple of weeks ago I posted a blog called ‘Social Network: Snog,

Optimising Businesses Online Using Twitter: A couple of weeks ago I posted a blog called ‘Social Network: Snog,

Its intuitive UI makes it an incredibly accessible tool, and the 140 character limit helps curb the time that can be spent developing the social media marketing campaign. The search can also be a fantastic feature when used correctly. For example, you can conduct searches for keywords that describe your business. If you are a wine merchant, find out who on Twitter is talking about wine, what questions are they asking? And if you know the answer, be sure to help. That is almost the definition of inbound marketing – interacting with the community, asking the relevant questions, displaying your expertise and crafting the foundations on which you can build a successful business relationship.

Full article: http://www.seoconsult.com/seoblog/social-media-optimisati...

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