Are You In With The In Crowd? Step-By-Step Advertising On LinkedIn
In her article “Are You In With The In Crowd: Step-By-Step Advertising On LinkedIn,” Lisa Raehsler helps those interested in using the cost-per-click advertising program offered by LinkedIn . With a simple, four-step process, you can micro-target your audience and set up campaigns for branding, lead generation, driving traffic, and other advertising goals in a cost-effective manner. Raehsler walks you through the steps, with screenshots to help illustrate the process. If you’ve ever wondered if LinkedIn might be worth investigating for advertising purposes, this informative article will give you a quick view to help you judge its potential.