16 Sep '18, 6pm

Predicting SEO Performance – Accurate SEO Forecasts And Projections https://t.co/s289endQKV

(This is the transcript from our new video so it may not read as well as a normal blog post would) One of the biggest challenges in the industry is creating accurate, meaningful SEO projections. So today, I’m going to show you how. First, you need to understand the keyword landscape so do your research. This takes time, and you need to put the time in to make the projections meaningful. From this, you can develop your keyword strategy, analyze the competition, identify the authority gap, and be realistic with your goals. We want to ensure that we’re accounting for seasonality. So we look at the seasonal trend in available traffic for your group of target keywords over the past few years. As an example, you shouldn’t have much trouble selling Christmas cards in December, but I wouldn’t imagine this is going to be particularly lucrative in the height of summer. You need to b...

Full article: https://www.koozai.com/tv/quick-vids/predicting-seo-perfo...

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